When it comes to effective communications, most utilities and public sector agencies have the implementation part down to a science. In fact, we sometimes get so excited to execute, we forget one important, first step: assessment. Just as you wouldn’t build a new intake without first studying the daily water demand, streamflow and surrounding land use, you shouldn’t jump to communications and outreach implementation without a careful examination of your current situation. Here’s an assessment tool we developed to help clients conduct a comprehensive review and analysis of their communications and outreach program. This tool can help ensure your efforts are efficient, targeted and successful. Take a look and let us know if we can help you further.