Using census data to determine which customers are at risk

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The following maps provide risk assessment at the census tract (neighborhood) level to help determine, at a high level, which of your customers are at risk to be most impacted by COVID-19. Simply choose your state, county, and city and the dashboards will display the results within your desired area.

  • Population Risk Factor: Assessment of the risk associated with each age based on COVID 19 fatality rates.
  • Household Exposure Rate: The Household Exposure Risk Factor (HERF) is a measure of the likelihood of contact with others based on the distribution of living accommodations within each Census Tract (i.e., people in single-family residential dwellings have a lower HERF than those in apartment complexes where contact is harder to avoid).
  • Poverty Rates: Indicates where the highest poverty rates within each community are. This allows local governments to place emergency supplies in locations of high poverty and population.

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